Amazon.com: The river, not the woman warrior
Posted in Company Names, Good Names, Iconic Names, Metaphor, Names, Real Word Names, Soft Names, Sound Symbolism on February 9th, 2007 7 Comments »
It’s probably safe to say that Amazon (or Amazon.com) has achieved the status of an iconic name. So, does the word Amazon bear any meaningful relation to the company Amazon.com? Amazon is of course the name of the South American river which is the largest in the world. There were also ancient women warriors, made [...]

