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Originally published Jul 12, 2007 In the 10 company name types post, The Name Inspector identified ten ways to put together a name out of meaningful parts. That post was about the nuts and bolts of a name’s structure. This is the … Continue reading
Originally published Mar 26, 2007 Hosting that Biznik workshop on naming has inspired The Name Inspector to post some tips about the actual naming process. First, to get an idea of how much money and time big corporations spend on name development, … Continue reading