Category Archives: Uncategorized

How names mean: Metaphors for web search

Originally published Jul 12, 2007 In the 10 company name types post, The Name Inspector identified ten ways to put together a name out of meaningful parts. That post was about the nuts and bolts of a name’s structure. This is the … Continue reading

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10 tips for naming your company, product, or service

Originally published Mar 26, 2007 Hosting that Biznik workshop on naming has inspired The Name Inspector to post some tips about the actual naming process. First, to get an idea of how much money and time big corporations spend on name development, … Continue reading

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Naming stories: Jackson Fish Market

Originally published Feb 13, 2007 Hillel Cooperman of Jackson Fish Market sent a pointer to his naming story, which appears in the first post of his company blog. Head on over and take a look. But please do come back. Back? Good. The … Continue reading

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