The Book: Microstyle

The Name Inspector heartily endorses a book written by his alter ego, Christopher Johnson. Titled Microstyle: The Art of Writing Little, it was published in 2012 and widely reviewed. Some people even liked it.

Review of Microstyle

His book is here, like a dating guide, to whisper: You too can woo. With advice for writing compelling blogs, pitches, ads, slogans, and social-media postings, Johnson’s sophisticated, richly referenced, and example-filled microstyle guide is distinctive, instructive, enjoyable, and inspiring.

Dwight Garner in “Wooing With Words in the Age of the Incredible Shrinking Message” (The New York Times).

Translations of Microstyle

Microstyle on Amazon