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The name Skype combines the familiar and the peculiar. Though there’s that unmistakable word sky in there, the end of the name is a bit of a mystery. On the Skype forum, an employee reveals that the name was derived from the expression sky peer-to-peer, which was shortened to Skyper and then to Skype. So this is a kind of a blend, but a rather unusual one.

What makes Skype unusual? First, while sky peer-to-peer is an extremely descriptive name for a peer-to-peer telephony service that works worldwide, the -pe portion of Skype is almost impossible to associate with peer-to-peer unless you’re told to. So Skype is really more like a tweak of the word sky. When looked at that way, the name is still unusual because the addition of a single consonant to the end of a word (The Name Inspector is talking about the pronunciation here, not the spelling) is a very uncommon naming strategy. No tweaked word names on the TechCrunch index list or the alternative search engine list are derived that way.

For that reason, some people might interpret Skype as a more conventional blend of sky with something that rhymes with Skype, like hype–or pipe, ripe, type, wipe. etc. Of these, pipe is the most positive association that’s at all relevant. But why the word sky? Well, aside from the general positive associations (sunshine, heaven, height=excellence/goodness, etc.), it seems to be a metonymic reference to communication signals as they exist in the popular imagination–flying around in the air. Since this is internet telephony we’re talking about, however, it seems just as likely that the signals would be flying around in cables of various kinds.

Another notable thing about Skype is its historical origin. Like many common English words that begin with sk- (e.g. skill, skin, skirt), sky has its roots in Old Norse. Maybe that’s one reason the Scandinavian founders chose this word for their company name. This distinctly Germanic provenance actually makes Skype stand out a little in the crowd of tech names, which tend, like scientific terms, to be derived at least partly from Latin or Greek. It gives Skype a basic and old quality, which is enhanced by the fact that the name is a single strong syllable.

The simplicity of the name Skype is its greatest asset. It makes the technology seem like a basic necessity that no one should do without, like a desk, a plate, a sink, or some other everyday item with a one-syllable name. It’s almost as if someone discovered a short and useful but long-forgotten English word and reclaimed it. That’s really quite a naming achievement.

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4 Responses to “Skype”

  1. on 16 Mar 2007 at 4:12 pm Nancy

    Fascinating analysis, as always! When I first learned about Skype’s business model I assumed the name was a blend of “sky” and “kype”–but that’s because when I was in grade school “kype” was slang for “mooch” or “filch.” In other words, I thought Skype was giving people a way to steal something out of the air. And in a sense that’s exactly what it’s doing.

  2. on 21 Mar 2007 at 3:55 pm Brian Laks

    I always thought it had to do with the “hype” they were inevitably generating. “Sky” is also a very common first word for compound names (skylight, skynet,skywalker).

    It doesn’t work as well as the second part of the compound, because that could give in unintended pronunciation of “ski”. As in, lets go grab a brewsky.

    If you make it two words though, it seems acceptable. I might actually be interested in a beer called Brew Sky.

  3. on 30 May 2007 at 3:01 pm Gradiva Couzin

    Would a big sky crystal ale be close enough? http://www.bigskybrew.com/process/crystal.html

    Name Inspector: Thank you for the fascinating blog! I found your website through the Feedburner publisher’s buzz and am enjoying reading through old posts. Having just formed (and named) a company last summer, I wish I’d known about your services sooner!

    -Gradiva Couzin
    Gravity Search Marketing

  4. on 19 Jul 2007 at 7:11 pm just.xTc

    My French friends pronounce it sky-pee because they don’t know any better. It’s really starting to annoy me. :p

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