July 27th, 2009 by The Name Inspector
-
@name_inspector
Subscribe
Subscribe by email
-
"An abundance of wit & substance"
- -MSDS Branding on Twitter
(more quotes)
- -MSDS Branding on Twitter
-
Hire The Name Inspector
-
Microstyle:
The Art of Writing Little- Microstyle is a field guide for the age of the incredible shrinking message. It reveals the secrets that make short verbal messages capture attention, communicate instantly, stick in the mind, and roll off the tongue. Oh, and The Name Inspector wrote this book under his pen name, Christopher Johnson.
-
@Microstyle
-
Korean translation of Microstyle
-
-
-
-
-
-
Big Picture Posts
-
Names Discussed
- 37signals
- Amazon
- Ancient Grounds
- Apple
- Backfire
- Bing
- Biznik
- Blekko
- Carticipate
- coRank
- Crop
- Digg
- Egnyte
- Enertia
- Etsy
- Fabjectory
- Fairtilizer
- FedEx Kinko's
- Flickr
- Gist
- Gnomedex
- Groupon
- How to Change the World
- Incesoft
- Incuby
- Jackson Fish Market
- Kijiji
- Kindle
- Lard Butt
- LiftPort
- Lilipip
- Limber Media
- Mapufacture
- MyBlogLog
- Noomii
- Noonhat
- Obama
- PageFlakes
- Pandora
- Pathable
- PostSecret
- Salal
- Side Job Track
- Six Apart
- Skype
- Surface
- Syncplicity
- TechCrunch
- Teensurance
- Tenacious Offense
- Thoof
- Thuze
- Tinfinger
- TrenchMice
- Twine
- Unbox
- Unsocial
- Utterz
- Verb for Shoe
- Waggle Labs
- Withoutabox
- YouTube
- ZenZui
- Zillow
- Zumobi
-
Categories
- Affixed Names (6)
- Baby Names (2)
- Bad Linguistics (4)
- Bad Names (24)
- Blend Names (8)
- Blog Names (5)
- Book (3)
- Bragging (5)
- Company Names (48)
- Compound Names (7)
- Creative Spelling (2)
- Descriptive Names (6)
- Enigmatic Names (7)
- Events (12)
- Foreign Word Names (3)
- Good Names (23)
- Grammar (2)
- Hard Names (2)
- Iconic Names (4)
- Intro (1)
- Large Names (3)
- Links (4)
- Media Coverage (3)
- Metaphor (20)
- Metonymy (7)
- Microstyle (1)
- Mobile App Names (1)
- Name Changes (1)
- Names (52)
- Names in the Wild (11)
- Naming (12)
- Naming Stories (18)
- News (25)
- Offers (3)
- Orthography (5)
- Peculiar (7)
- Phonology (2)
- Phonotactics (1)
- Phrase Names (14)
- Product Names (8)
- Pronunciation (3)
- Pun Names (5)
- Real Word Names (20)
- Schematic Names (2)
- Seattle Interest (14)
- Small Names (5)
- Soft Names (4)
- Sound Symbolism (12)
- Startup Names (34)
- Trademark Issues (3)
- Tweaked Word Names (2)
- Types of Name (8)
- Character Names (1)
- Uncategorized (15)
- Web App Names (13)
- Words (8)
-
Archives
- January 2012 (1)
- November 2011 (1)
- October 2011 (1)
- September 2011 (2)
- August 2011 (1)
- July 2011 (2)
- June 2011 (5)
- May 2011 (3)
- April 2011 (2)
- March 2011 (1)
- February 2011 (1)
- January 2011 (1)
- November 2010 (1)
- October 2010 (1)
- July 2010 (4)
- June 2010 (1)
- May 2010 (1)
- April 2010 (1)
- August 2009 (1)
- July 2009 (3)
- June 2009 (3)
- May 2009 (4)
- April 2009 (1)
- March 2009 (4)
- January 2009 (1)
- December 2008 (1)
- November 2008 (1)
- October 2008 (1)
- July 2008 (3)
- June 2008 (1)
- May 2008 (1)
- March 2008 (3)
- February 2008 (2)
- January 2008 (2)
- November 2007 (2)
- October 2007 (2)
- September 2007 (3)
- August 2007 (6)
- July 2007 (9)
- June 2007 (9)
- May 2007 (6)
- April 2007 (8)
- March 2007 (8)
- February 2007 (10)
- January 2007 (8)
















Request for an interview re: MICROSTYLE. I have a copy. Details:
WICN (90.5FM) is broadcast throughout central New England and is also webcast throughout the world. To get WICN on your PC, go to:
http://www.wicn.org
…and click on “Listen Online”.
· “Inquiry”, my show, airs SUNDAYS at 9PM EST USA. Each show consists of two 30-minute interviews about art, history, science and social issues I find interesting. Rarely, I will devote a full hour to a single guest.
· I typically record interviews WEDNESDAYS AND THURSDAYS between 9AM and noon EST/EDT USA, though with advanced notice I can do some mid-afternoon recordings. I will ALWAYS use USA EASTERN STANDARD/ DAYLIGHT TIMES when I am booking recording dates, so allow for time differences. Times and dates for recording interviews are given to the first guests or contact that CONFIRMS an interview. NOTA BENE: when conducting phone interviews PLEASE DO NOT USE CELL PHONES. The quality of the sound over a cell phone is extremely poor. If something comes up, and you need to cancel your interview at the last moment, call: 508 752-0700. I am at the studio about an hour before any recording. Otherwise, contact me by e-mail: moa.lynch@verizon.net
· If you are an author be sure to have a review copy of your book sent to: MARK LYNCH -16 RUTLAND TERRACE -WORCESTER, MASSACHUSETTS- 01609. I make every effort to read each book from cover to cover. If you are an artist, or a researcher in the sciences, any articles or reviews you think would be important for me to read before we talk can also be sent to my address or e-mailed to me.
· For broadcast, I try to match up the two 30 minute shows at least conceptually, but this is not always possible. Typically there is at least two month’s “turn-around” time (or more) between the recording and the airing a show. Though this sounds like a lot of time, please realize that there is an ever-growing list of people waiting to be on the show and I need to record interviews well in advance of an airing date to be able to schedule reading.
· Shows are aired UNEDITED so they sound “live”. That is unless something extraordinary happens while recording.
· While at the website, if you click on PODCASTS (upper part of page) then on the SUB MENU: “INQUIRY” you will find shows from the last two years available 24/7 around the world for playing on a PC or as Mp 3 “I-Pod friendly” downloads.
· Go to: http://wicn.org/podcasts/inquiry to listen to a sample of the guests that have appeared on the show.
· We welcome publishers and authors to create links, just inform me that you are doing so. Shows can be archived within a week after recording even if they are not going to be broadcast (old style) for a month.