Archive for the 'Company Names' Category

Withoutabox
The Internet Movie Database, a subsidiary of Amazon.com, recently acquired a film distribution company called Withoutabox. Amazon.com has a digital movie download service called Unbox. These names just make too cute a pair for The Name Inspector to ignore, and bring up some grammatical issues that he expects will delight and amuse you. OK, […]

Entrepreneur and longtime reader Rich Skrenta has a search start-up called Blekko (click on that link and say hi!). It was covered on TechCrunch, and then Rich wrote a follow-up blog post telling the story of the name Blekko and asking for The Name Inspector’s input.
OK, here goes. Obviously Blekko is a ridiculous name and […]

The Name Inspector just learned about Incesoft, which claims on its website to be “the world’s leading provider of web robot technology”. Now, this is a Chinese company (which was selected for inclusion on the 2007 Red Herring 100 Asia list), so that’s a bit of an excuse, but…Incesoft? Is that the very best name […]

The Seattle-based mobile platform company ZenZui recently changed its name to Zumobi, in preparation for a beta release in December. The name ZenZui was based on the word zen plus the acronym zui, which stands for ‘Zooming User Interface’. That’s the technology, developed at Microsoft Research, that Zumobi claims will take the pain out of […]

Last Friday’s New York Times had an article about QVC, described as “the leading home shopping network”. QVC is one of those boring abbreviation names—it stands for “Quality, Value, Convenience”. Apparently QVC wants to jazz up its image with a rebranding of sorts, and has a new ad campaign prominently featuring the letter Q. The […]

Six Apart

Web publishing platform builders Six Apart sort of recently released Movable Type 4. This is as good an excuse as The Name Inspector is likely to get to write about the name Six Apart, so…
Like Jackson Fish Market or 37signals, Six Apart is an enigmatic name. You have to visit the website or learn from […]

Last week John Cook at the Seattle Post-Intelligencer asked:
What is it with the word ‘dango’ and internet companies?.
Of course, there’s the online movie site Fandango. And then there’s Portland’s Jobdango and Seattle’s Zoodango.
Now, a former Microsoft project manager is rolling out a new site called GodDango, which he hopes will become a central gathering spot […]

TrenchMice is a site where people can share inside scoops about the companies where they work. Trenchmouse John has written a great post about how they came up with the name TrenchMice. This is one of the best, most thorough naming stories that The Name Inspector has come across.
John wrote the post in response to […]

Tags: sonic boom, sonic boom records, records, record stores, capitol hill, seattle

Several months ago Mike Buckbee told The Name Inspector about his startup named Fabjectory. It will take a 3D digital representation of your Nintendo Mii or SecondLife avatar, or a 3D model you create yourself with SketchUp, and turn it into an actual physical object.
Making the virtual real seems to be a new trend. Have […]

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